Turn your expertise into

We help busy founders and executives share high-signal content that builds trust, drives demand and establishes authority.

Content Done Right
Turn your expertise into

We help busy founders and executives share high-signal content that builds trust, drives demand and establishes authority.

For Founders

Get high‑signal content that drives demand.

Relevance over reach

You don’t need to go viral to generate demand. You need the right people to understand what you do and why it matters. We help you publish content that turns your story and solution into inbound interest.

Personal brand as your competitive edge

A strong personal brand built on original thinking gives you a long-term edge that shallow content just can’t replicate. Why? Because attention is nice, but trust will get you a lot further in business.

No hand-holding needed

You’re not outsourcing this to an agency that lets junior writers do the job, you’re working with a senior practitioner who gets strategy, positioning and how founders think.

For Executives

Be seen as a leader in your industry.

Cut through the AI noise with real insights

Most content is generic and forgettable. Developing ownable messaging and sharing your real expertise stands out more than chasing the algorithm, and positions you as someone worth paying attention to,

Say more with less effort

No need to waste hours on content creation or become a full-time poster on social media. We get your ideas out there clearly and consistently, without adding to your mental load.

Make your experience visible

You’ve built a strong track record in your career. But if someone checks  your LinkedIn profile, they wouldn’t know it. We help you bring that experience to life through carefully crafted content that earns respect.

Why choose Content Gym?

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Built for busy people

Our process is simple, time-efficient and designed to fit around your schedule.
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Own your message

We help you shape original content that can be owned and creates long-term impact.
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Flexible support

We provide collaborative feedback or write content for you. You choose.
OUR SERVICES

Strategy and content, all in one place

From positioning to publishing — we help you think clearly and show up consistently across LinkedIn, Twitter / X, email, blogs and more.

Brand Strategy

We will define your Ideal Customer Profile (ICP), Unique Positioning and Ownable Messaging so your content builds the right reputation and attracts the right opportunities.

Content Strategy

We will develop a demand-first content strategy that positions you as the go-to expert in your space and ensures that your content drives business results.

Content Feedback

Hands-on guidance so you can improve your content creation skills and make sure your communication is targeted and strategic. We call this "personal training for content".

LinkedIn / X Content

High-signal posts written for you, requiring only minimal time and input to ensure your voice and expertise shine through.

Email Marketing & Newsletter Content

Extend your content beyond LinkedIn with email marketing or newsletters that reinforce your positioning and keep your audience engaged.

Blog & Long-Form Content

SEO-friendly, high-quality articles that turn your knowledge into assets that drive long-term credibility and inbound opportunities.

Brand Strategy

Brand Strategy

We will define your Ideal Customer Profile (ICP), Unique Positioning and Ownable Messaging so your content builds the right reputation and attracts the right opportunities.

Content Strategy

Content Strategy

We will develop a demand-first content strategy that positions you as the go-to expert in your space and ensures that your content drives business results.

LinkedIn Coaching

Content Feedback

Hands-on guidance so you can improve your content creation skills and make sure your communication is targeted and strategic. We call this "personal training for content".

LinkedIn / X Content

LinkedIn / X Content

High-signal posts written for you, requiring only minimal time and input to ensure your voice and expertise shine through.

Email Marketing

Email Marketing & Newsletter Content

Extend your content beyond LinkedIn with email marketing or newsletters that reinforce your positioning and keep your audience engaged.

Blog Content

Blog & Long-Form Content

SEO-friendly, high-quality articles that turn your knowledge into assets that drive long-term credibility and inbound opportunities.

    Being visible builds trust

    The people who need your product, service or expertise won’t always find it on their own. A strong online presence helps you stay top of mind, earn trust faster and open doors to new opportunities.

    82%

    of people are more likely to trust a company when its leaders are active on social media.

    50%

    more sales leads generated by companies with active founders on LinkedIn.

    77%

    of B2B buyers favor companies whose founders have a strong online presence.

    30%

    more likely to secure VC funding, if founders are actively posting and engaging on LinkedIn.

    Here's How It Works

    We start by clarifying your goals, positioning and point of view — so your content connects with the right people for the right reasons.

    We help shape the key ideas you want to be known for, create “ownable messaging” and turn your experience into engaging content that stands out in your space.

    Depending on your package, we either write for you or guide your writing with weekly feedback and hands-on support.

    We build a rhythm that works for you and improve as we go. High-signal content is the result of many iterations. There are no short cuts, but we will make the process easy and efficient for you.

    Service Plans

    Below are our 3 most popular services. If you are looking for other marketing services (such as website creation or brand development), feel free to drop us an email.

    LinkedIn Coaching

    Personal Training for Content

    250€/mo
    • Feedback on two LinkedIn posts per week
    • On-demand advice on your content strategy, messaging and positioning
    • Weekly Content Power Sessions for accountability
    • Access to exclusive Whatsapp group with other founders to apmplify your learnings

    LinkedIn Growth

    A Complete Content + Outreach System (in partnership with jobRely)

    500€/ mo
    • Everything in LinkedIn Coaching
    • Personalised LinkedIn feed for easier commenting
    • 50 ideal profiles sourced per month
    • Automated outreach campaigns via the jobRely platform
    • Expand and engage with your network in a targeted way

    Content Writing

    High-Signal Content Done for You

    from1500€/ mo
    • Bespoke mix of LinkedIn posts, carousels, Twitter threads or newsletter content
    • Brand and content strategy included
    • Development of your ownable messaging and key themes
    • Flexible to your goals and priorities
    • High-signal, strategic writing

    FAQs

    What makes you different from other ghostwriters or LinkedIn growth agencies?

    We believe in relevance over reach, so we don’t focus on churning out content just to optimise the algorithm. Our work is high-signal: original, well-thought-out content that’s built around your actual expertise. The goal is building credibility, clarity and traction with the right people.

    How long does it take to see results?

    Genuine brand building takes time. You should start seeing early signs of momentum within 2–3 months, but the more tangible shifts — inbound leads, investor interest, being recognised in your space — tend to show up after 6 months of consistent publishing.

    Why not handle content creation in-house?

    You could — but writing strategic content takes time, focus and a deep understanding of positioning. Many in-house teams either don’t have the senior experience or end up falling into a “posting for the sake of posting” routine. Working with Content Gym gives you high-signal content that’s built on your expertise, without adding another thing to your team’s to-do list.

    Why not let AI write the content?

    It it would be that easy to build real authority, everyone would be a thought leader by now. 🙂 AI can help you generate words quickly, but it can’t think for you.

    Oftentimes, it sounds shallow or even ‘cheap’. We love AI for research and drafting, but if you want to build a respectable reputation, you’ll need original thinking.

    Can you write for any industry?

    I can write for most industries, thanks to my background across corporate and startup environments. To make sure it’s a good fit, we can jump on a 1:1 call to discuss your business and goals first. Click here to book.

    How much time do I need to commit each week?

    • If you’re opting for the coaching package, we recommend you to spend 2 hours per week to attend one of our Content Power Sessions, where you create 2-3 posts, and 15min per day to comment on LinkedIn.
    • If you’re choosing the content done-for-you route, then we’ll need 30 min per week with your for input and feedback. We work efficiently, so your input goes a long way.
    CONTACT US

    Let’s start building.

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